Sarah Elmarsafy
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Articles
Recent activity by Sarah Elmarsafy-
E-Commerce Campaign Best Practices
This article will discuss Speakol’s e-commerce campaign best practices. There are three primary campaign goals that you need to keep in mind. Raise Brand Awareness:You need to introduce and pr...
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Landing Pages
If your goal is to drive conversion through your Speakol campaigns, you must invest time and effort in creating your landing page. Landing Pages are where your users are directed once they click...
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Post Click Optimization Strategies
If your aim is to sell your product, securing clicks is not necessarily your primary goal, your objective, however, is targeting serious users who will take action on your landing pages. In this ...
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Conversion Funnel
Running successful ad campaigns entails experimenting with your inputs, monitoring your performance, tracking your numbers, and optimizing your resources. To track your conversions, you need t...
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Understanding Campaign Data
This article will list the campaign data you can review through your campaign overview. To check your reports, once you sign in, go to Home and check your Campaigns Overview. On the Overv...
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Pricing and Billing Basics
This article will review the basics of pricing and list the billing options at Speakol. Pricing Basics: Speakol charges advertisers on a CPC (Cost per Click), CPM (Cost per One Thousand Impressi...
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Speakol Glossary
SN Term Definition 1 A/B Testing A/B Testing is a process of comparing two versions of one different element while maintaining all other variables. This variable can include a t...
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How to Create Engaging Real Estate Landing Pages that Convert?
While Real Estate agents need to learn about each client to find them the perfect property, real estate marketing requires digital content to address various viable leads. That is where the magic o...
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How to Create Engaging E-Commerce Landing Pages that Convert?
E-commerce is a fast-growing industry that sales are expected to surpass $4 trillion. Now, more and more people are launching and managing their e-commerce stores, focusing on driving traffic and i...
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Why is there a discrepancy between Speakol Reports and Google Analytics?
It is normal and expected to find some differences and discrepancies between Speakol’s click reporting and Google Analytics reports. This is mainly because both companies rely on different reportin...