Track Your Conversions – Speakol

Conversions take place once a user makes a desired action on your landing page that is deemed valuable to your business; this action varies to include a product purchase, add to cart, a page view, or an email sign up. Once you install the Spekaol Pixel Code, you can easily assess whether or not Speakol is enabling you to drive results by monitoring conversions and reports on your dashboard.

So, how can you access the Tracking Page?

After creating a new campaign:

Once you log in to your dashboard, press Create Campaign.
After successfully creating a new ad campaign, you will be directed to page Congratulating and sharing your Tracking Options.

When editing a current campaign:

Once you log in to your dashboard, go to All Campaigns.
Select the campaign you want, press Actions, and choose Edit.
At the top left of your campaign summary, you will find a box about Tracking. Click it to access your Tracking Options.

To track your conversions, you need to install the Speakol Pixel Code; it is a one-time action. You just need to install it once on your website, landing page, or mobile application. To do so, you have four options.

To track actions on your landing page or website, install the Speakol Code to the header of your landing page. You need to insert a unique generated Pixel code into the appropriate HTML file. You need to add the code between <head> and </head> tags so it can run smoothly whenever the page is loaded.
If you would like to track particular actions like website conversions, website actions, page views, add to cart, add to wishlist, sign-ups, or purchases, you need to copy the code that corresponds with the action you want to track. Then add this code to the relevant HTML element that reflects the users’ actions.
PostBack URL:
PostbBack is the process of submitting all the information that the user is currently doing on your website back to the server to be processed and analyzed. So, if you do not want to add the Speakol Pixel Code to your landing page or website, you can easily add the Postback URL to your tracking tool, website, or to a third party platform. All you need to do is, copy the generated code, and add it to your website or landing page.

Mobile Application Tracking:
To track all in-app actions, like add to cart or purchase, you need to install the appropriate Postback URL to your tracking tool, application, or to a third party platform. All you need to do is, copy the generated code, and add it to your platform.

Please Note:

The Speakol Pixel Code can be embedded above or below existing scripts or tags as long as it is properly placed. Please note that if you edit, change, or modify the code, it will not work correctly.

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