Campaign Details

Every campaign has a unique set of details that help you define it and differentiate between it and other campaigns. Although some of your campaigns may share the same industry, brand name, every individual campaign has a unique name, a start and end date, and an assignee.

To set your Campaign Details, go to Your Homepage, Press Create Campaign on your screen's top left side. It will appear as your second step of the creating campaign process.

Campaign Details:

You need to fill in your campaign details, including:

1. Campaign Name:
   Choose a name that best describes your product, service, platform, operating system, date, or location, i.e., “Speakol -October 2020 -EGP”. Specific names will enable you to easily find your campaigns in your account.
   

2. Brand Name:
   Provide an attribution text that will appear under your campaign ads’ title and image within a Spekaol widget on the publisher’s website. Choose a text that reflects the nature of your product, the service you provide, or the brand you promote.  
   
   
3. Industry:
   Specify the type of industry/enterprise under which your campaign falls. You can choose between tens of sectors that include but are not limited to E-commerce. Weight loss, Electronics, Real Estate, Beauty and Cosmetics, Fashion, Food, and Telecommunication. Please note that based on the industry you choose, a group of publishing websites will be assigned; you can select the publishers on which you want your campaign ads to appear. If your campaign ads do not match the industry you have chosen, your ads may be rejected. 
   
   
4. Action (optional):
   If you want, you can choose the action you would like to track from our drop-down menu. You can track purchases, signup, add to wishlist, add to cart, conversions, installs, and page views. Once the campaign is launched, you will be immediately directed to a tracking page with the needed code to monitor your conversions.

Start & End Date:

• Start Date: You need to choose a starting date on which your campaign will be launched, and your ads can be viewed by users. Otherwise, the campaign will be launched once it is approved, which usually takes around 2 working days.
• End Date: You have two choices.
  
  You can choose a specific date to end your campaign. In this case, you will be asked to set a budget per adset, and will not be able to set a daily cap, because your budget will be equally divided by the numbers during which the campaign will run.
  You can choose to create a campaign with no end date. In this case latter, you are will be asked to set a daily cap, and will not be able to set a budget per adset.

In case you have any difficulties setting these campaign details, kindly email us at [e-mail]. We will contact you within 1-2 business days to follow up and assist you.